Unless I'm mistaken you only get your 7 days free trial if you subscribe first. So it's not really a trial and/or free is it. This site is the most convoluted badly designed piece of internet junk I've ever seen. And I've been around.
If you want subscribers streamline that crap, and make it work properly, re-design the entire page, because right now it looks like it was designed by a five year old in microsoft word. If you can't be bothered to hire a professional web designer to do it, why should we bother to pay for it?
Because there is no way in 7 kingdoms that I'd join that crap, regardless of what the content is.
And the in your face attitude doesn't help either. Some humility would go far in terms of getting started on the right foot with visitors.